• The elegant lips logo featured on all Lipcote packaging was created by British fashion illustrator David Downton. Downton is renowned for sketching some of the most beautiful faces in the world, including Kate Moss, Erin O Connor and Elizabeth Hurley

• You can burn 26 calories in just a one minute kiss - so forget your leotard and grab your Lipcote for the perfect work out!

• Not only is Lipcote kind to the environment (recyclable), vegetarian and not tested on animals; at around £3, it’s kind on your pocket too

• Lipcote seals the kiss by offering enthusiastic and genuine support to creative talent in fashion and beauty, including sponsoring the likes of Louis de Gama and Michelle Lowe Holder during London Fashion Week

• You get your Lipcote at Boots, Superdrug, Tesco, Sainsburys and independent pharmacies and boutiques nationwide

• Not only does Lipcote triple the lifespan of your favourite lipstick but it also fends off those unwanted extra calories, as the average woman consumes 4-9lbs of lipstick in her lifetime